Job Description:

Our automotive dealership client’s Head Office is seeking a motivated and results-driven Lead Generation Manager to join their dynamic marketing team. The ideal candidate will be responsible for developing and executing strategies to generate high-quality leads that drive sales growth. This role requires a combination of analytical skills, creativity, and strong communication abilities.

As a Lead Generation Manager, you will:
•📈 Develop Strategies: Create and implement lead generation strategies to attract potential customers.
•📊 Manage Campaigns: Oversee and optimize campaigns across email, social media, and online advertising channels.
•🔍 Analyze Metrics: Assess lead generation performance to identify areas for improvement.
•🤝 Collaborate with Sales: Work closely with the sales team to ensure a smooth handoff of leads and maximize conversion rates.
•🧭 Conduct Research: Perform market research to uncover new opportunities and target audiences.
•🛠 Utilize Tools: Use CRM tools to track and manage leads effectively.
•🌐 Stay Updated: Keep abreast of industry trends and best practices in lead generation.

What We’re Looking For 🔍
•🎓 Education: Bachelor’s degree or equivalent in Marketing, Business, or a related field.
•🕒 Experience: 3+ years in lead generation or digital marketing.
•📊 Analytical Skills: Strong ability to make data-driven decisions.
•💻 Technical Proficiency: Experience with CRM software and marketing automation tools.
•🗣 Communication: Excellent verbal and written communication skills.
•🤝 Team Player: Ability to work independently and collaboratively within a team.

Also email cv’s to mervyn@bonafidehc.co.za